Digital Content Manager

Status: Paid – Full Time

Description:

Rescuing lives from the destruction of abortion, one campaign at a time.

Why this role exists

Life Advancement Group exists to reach women who are considering abortion and connect them with the pregnancy care and resources that will empower them to choose life. Our vision is a nation where every woman considering abortion has a direct path to that care. Our mission is rescuing lives from the destruction of abortion.
That mission runs on two things: reach and funding. Someone has to put the message in front of the people who will change their mind about abortion, and someone has to turn the people who see that message into the donors who keep the whole mission growing. This role is both, and neither half is optional. Every post, every testimony clip, every reaction video builds the audience that spreads the pro-life message. Every post and every campaign turns that audience into the donations and monthly givers that fund the rest of Life Advancement’s work, the ad campaigns, the pregnancy center partnerships, the software, all of it. Without this role, the mission has no megaphone and no funnel. With it, Life Advancement Group has both.

The Opportunity

• Most creative careers are spent helping brands sell more product. Here is a different offer.
• Take the same skills and point them at a mission. Our content exists to change hearts and minds on abortion. This is a long game, and we intend to win it.
• The audience you build does more than watch. The people whose minds we reach today become the donors who fund the mission tomorrow. In this role you launch their journey, the first video someone sees leads to the email that turns them into a monthly supporter, and to the campaign that turns that supporter into a real, measurable gift.
• One person. Full creative ownership. Real stakes.

What You’ll Actually Do

• Content (the engine)
• Post daily (25 to 30 posts per month) across Instagram, Facebook, TikTok, X, and YouTube Shorts
• Post ProLife Unfiltered content and specific posts on President & Founder’s socials.
• Edit 10 to 15 short-form videos per month, mainly life-saved testimony clips and reaction videos to prolife news
• Design modern, polished graphics that make a nonprofit look like a serious brand
• Write hooks that stop the scroll in the first three seconds
• Jump on trends fast. Reaction videos get a quick approval from leadership, then they ship.
• Reply to comments and messages with excellence

Growth (where the mission gets funded)

• Build and run two to four fundraising campaigns per year, including year-end giving
• Turn social attention into email signups and donations with consistent calls to action
• Report monthly on reach beyond our existing followers, engagement, email list growth, and dollars raised through digital channels
• Your content comes from four pillars: what we do, life-saved testimonies, prolife reaction content, and curated branded graphics.

This Is For You If…

• You are a committed Christian with a personal relationship with Jesus Christ and you hold a consistent life-affirming philosophy
• You can edit video and design graphics at a professional level (CapCut or Premiere, plus Canva Pro or Adobe)
• You have grown an account with consistent short-form content and can prove it
• You check your analytics because you actually want to know what worked
• You execute daily without anyone chasing you

This Is NOT For You If…

• You need a detailed brief before every post
• Your design style peaked in 2018
• A daily publishing pace sounds exhausting
• You would rather build strategy decks than make things
• This mission is just a paycheck to you

Experience Needed:   Minimum of 2 years professional experience in social media content and graphic design. *portfolio required
Job Type: Other
State: Michigan
Apply by Email: [email protected]
Apply Here